Matchmaking Mission: Premier Match CEO Christie Nightingale discusses establishing and growing her business during two periods of economic weakness.
“Even during periods of economic weakness, it seems that those in the business of love appear to be toasting to good times. In a special edition of Entrepreneur’s Notebook, Founder and CEO of Premier Match, Christie Nightingale discusses how her business of matchmaking has proven to be ’recession proof’ during economic slowdowns. Nightingale has utilized a myriad of strategies to keep her business moving forward and upward - developing a proprietary software system unique to the business that other matchmaking services are bidding to purchase, as well as aligning her business with a London based matchmaking firm, which has tapped Premier Match into the European market. Regardless of what the economic indicators forecast for other businesses, it appears that the business of love does not have a down time.”