Financial Times

New York’s Singles Resort to Creative Romance
“As New York’s singles’ crowd comes to grips with the recession, that does not mean finding love is not a priority. The dating business is booming, according to Christie Nightingale, owner of matchmaking service Premier Match, who just enjoyed the best fourth quarter in her nine years in the business. ‘When they’re getting clobbered at work and are on the verge of being fired, it plays on the psyche and gets people thinking about relationships,’ she said.

Searching for a soul mate can be expensive; however, many singles are finding creative ways to spend less money without ruining the image they’re trying to project. Ms Nightingale has advised clients to meet dates during happy hours, free live jazz, and lounges offering ladies’ specials. She even counsels clients to take advantage of restaurant discounts.”